About Me
Hi! My name is Jake Facciani. I graduated cum laude from Virginia Tech with a Master of Science in Business Administration, as well as a BS in Marketing Management with Concentrations in Digital Marketing Strategy and Professional Sales.
I grew up as an energetic, creative kid. I always stayed up WAY past my bedtime watching my favorite creators during the Golden age of YouTube. I wanted to be like them, but didn’t know how to be myself.
When I was 16 years old, I woke up on a hospital bed.
The doctor told me I had Type One Diabetes, and that I would have it the rest of my life.
That meant shots - needles, every day, forever..
A week later, I spoke at my first JDRF fundraising event to 500 people I had never met.
Weirdly enough, I was happy. I knew I could get used to needles- I finally had a purpose! I could finally be like the Youtubers I watched growing up.
To this day, my family and I have raised over $20,000 for Type One Diabetes research, which is one of my proudest achievements :)
From my diagnosis, I gained passion, and it fuels me in everything I do.
From the music I listen to, from the TV shows I watch, from choosing my major to the companies I work with, I’ve let my passion carry me through my journey.
My journey so far has been blending strategy, creativity, and execution, creating brand success for multiple major companies, including Red Bull, and HP. I’ve also marketed and modeled in two sold-out fashion shows for Vetement De Rue.
I’m passionate, creative, and ambitious, and I believe I can change the world with my ideas!
Career Highlights:
Spearheaded a social media marketing project for Red Bull Racing, Red Bull’s Formula One Team.
Executed project management and modeling in two sold-out fashion shows for Vêtement De Rue at the Moss Arts Center. The Spring 2023 show became the most attended fashion show in history with over 1200 attendees, a record later surpassed by a New York City show in the fall.
Contributed to the successful activation of multiple Red Bull Blue and Silver campaigns, including Red Bull Dance Your Style (Philadelphia), Red Bull Flugtag (Cincinnati), and Red Bull Showrun (Washington, D.C.), engaging a combined audience of over 40,000 attendees.
Recognized as a top-performing Sales Support Red Bull Student Marketeer.
Elected President of Marketing for Pi Sigma Epsilon, a co-ed marketing fraternity, overseeing all marketing operations and coordinating events that raised over $2000.
Raised over $20,000 for Type One Diabetes research by speaking at JDRF fundraisers and events.
Contact
You can reach me at jakemfacc@gmail.com , or by filling out the form below.
Championed a year-long digital equity project for HP in collaboration with the Boys and Girls Club, presenting at their Palo Alto and Houston headquarters.
Produced multimedia and social media content for 6 Red Bull global student projects.
Distinguished for exceptional performance as a University-Focused Student Marketeer, exceeding trial product goals by 111%.
Conducted marketing research for the Technology Race and Prejudice Lab, exploring the impact of race and racism in marketing research and consumer technology.
Organized a concert at Virginia Tech , attracting over 300 attendees and raising $1000+ in donations for survivors of domestic violence.
Selected for a semester abroad at the Prague University of Economics and Business, completing courses in Global Operations, Finance, and IT.
